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Brady Brand Protection Solutions

When ignoring the problem is no longer an option

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Your brand is your largest asset

Faced with the increasingly difficult task of managing counterfeit and diverted goods within your supply chain, it’s critical to identify where the largest losses are coming from. By combining overt, covert, and digital brand protection solutions, Brady offers a tailored solution that will help protect and elevate your brand. With Brady Brand Protection, you gain valuable insight and advice to effectively make product authentication the cornerstone of your brand protection program.

Leaving brand protection issues unaddressed does not make them go away, but intensifies the problem. Help protect your brand with labeling and technology solutions that uncover where the largest losses are occurring.



Brady: a trusted name, dependable technology

To protect your brand, you need a product authentication solution partner you can rely on. Brady Brand Protection offers innovative, custom-engineered brand authentication labels and services.

With over 100 years experience identifying and protecting products around the world, Brady offers innovative, custom-designed brand authentication products and anti-counterfeiting services that protect your brand against fraud, diversion and tampering.


Product Authentication

Product Authentication is a critical component of your anti-counterfeiting strategy. Brady helps you integrate authentication tactics throughout your entire brand protection strategy – making product authentication the cornerstone of your anti-counterfeiting program.

 

Overt Technologies

  • Micro-optic films
  • Holograms
  • Embossed optical film
  • Optically Variable Devices
  • Complex Security Printing
 

Covert Technologies

  • Micro and Nano Imaging
  • Security Taggants
  • Light Polarization

Tamper Evident Labels

Brady’s tamper indicating technology helps deter tampering by providing visible evidence of label switching, reuse of product packaging, unauthorized service, product dilution, alteration and other forms of fraudulent activity. Our solutions range from traditional tamper indicating labels to fully customizable, supply chain controlled labeling solutions tailored to your needs.

Foot-printing Labels

Destructible Labels

Water detection

Temperature Indicating


Digital Global Tracking

Brady offers digital solutions and fully customized integration services that easily allow a brand owner to enable product verification for supply chain partners and consumers. Brand owners will also receive valuable consumer engagement data, along with real-time business intelligence and analytics for directing intelligence led anti-counterfeiting support activity.

Consumer Authentication

Unit-level Traceability

Business Analytics

Pattern and Threat Detection



Want more information about Brady Brand Protection Solutions?

Learn more about brand protection products and services offered by Brady by checking out our brochure or completing a short form to connect with a specialist.

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